Posts by HeatherAdmin
Cleaning Technology Group Takes a Shine to Hayes Marketing
World parts cleaning technologies company Cleaning Technology Group (CTG) has made Hayes Marketing its agency of record, with responsibility for promoting CTG’s iconic Ransohoff and Blackstone-NEY lines of parts washing and ultrasonic cleaning technologies. CTG cites Hayes’ exceptionally strong background in helping companies tell their technology stories in unique and compelling ways across a diverse…
Read MoreMiller Eye Center Starts Seeing Results – With Hayes Marketing
The area’s leading eye care and cataracts treatment center has selected Hayes Marketing to develop and implement a comprehensive communications campaign to raise brand awareness. New TV, outdoor, radio, print and digital campaign elements are already generating a ‘buzz’ about Miller Eye Center’s leading technologies for the treatment of cataracts. Stay tuned…
Read MoreHayes Marketing Wins Rockford Park District Media Buying Contract – Again!
Hayes Marketing Services, Inc. was awarded a five year contract by the Rockford Park District to plan and implement media buying programs for all Rockford Park District local and regional advertising, including radio, TV, print, outdoor and digital. The new contract extends an on-going media buying relationship between Hayes Marketing and the Rockford Park District…
Read MoreRFD’s flying high; Hayes Marketing Provides Media Lift
An estimated 150,000 people attended Chicago Rockford International Airport’s (RFD) last AirFest, up from 135,000 the year before, and smashing all previous attendance records. Hayes Marketing’s far-reaching, hard-hitting Chicago media buy and media relations campaign helped AirFest take off, and showcased RFD to its fast-growing Midwest market. Hayes Marketing media campaigns are now helping RFD…
Read MorePeople Ads Make It Personal
Extraordinary people help separate Forest City Gear from its competition. Their people are exceptionally well-trained and highly committed – traits that translate into strong customer benefits — and good content for a Hayes Marketing advertising campaign. Just another example of how Hayes Marketing seeks to differentiate its clients from their competitors – and separate our…
Read MoreCompelling HVAC Video – Honest!
Precise temperature and humidity control is critical to preserving thousands of priceless artifacts in the Abraham Lincoln Presidential Museum in Springfield, IL. Leave it to global energy management leader Schneider Electric to find ways to keep thousands of visitors comfortable and artifacts safe – and Hayes Marketing to help tell the an interesting visual story…
Read MoreGreat Energy at Schneider Electric
$30 billion Schneider Electric leads the world in applying new solutions to save energy, reduce cost, maximize ROI. Publicizing their success is the best kind of challenge. Schneider Electric puts its trust in Hayes Marketing to develop, write and publish a series of Case Studies that document the successes Schneider Electric Field Devices are having…
Read MoreDanfoss Literature Presses ‘Refresh’
Danfoss Drives’ business in North America has been growing in leaps and bounds. Keeping up with growth and maintaining brand consistency in its marketing materials is the challenge. Incorporating new global branding standards into new and existing Danfoss Drives literature is ‘page one, paragraph one’ of the Hayes Marketing branding handbook. Ready to press refresh?…
Read MoreOutdoor Makes a Strong Impression
The glut of on-line, pseudo-university degree programs threatens to saturate the media and overpower the prospective student. How best to educate the marketplace about a truly great university? Rockford University, ranked as one of the Midwest’s best small universities, launches a new campaign that has classes in its BSMS degree completion program filling up…
Read MoreTV Gets Great Reviews
Bland, generic and safe…a nice way of characterizing the TV produced by most local and regional financial institutions. Our TV campaign for Northwest Bank gets great reviews by featuring real employees and customers in short, slice of life scenes that exemplify NWB’s problem-solving, solutions-oriented, can-do approach to banking, and how they’re helping our customers with…
Read More